If If Your Content Isn’t Making You Money, You Have The Wrong Strategy


If you have ever caught yourself thinking that making money on social media is only for influencers or celebrities, I’m here to tell you that it is simply not true! We have so many entrepreneurs inside Online Entrepreneur Academy who are making thousands of dollars per post without having millions of followers. And I’m going to tell you exactly how they are doing it!

Don’t be afraid to talk about your offer!

I know that it can feel intimidating to talk about your services on social media but the truth is, you NEED to be sharing your offer at LEAST once a week! With only 10% of your followers actually seeing your posts it’s crucial to talk about your offer as often as possible.

Produce top-of-funnel content

Have you ever stumbled onto a post while scrolling that feels like it was written for just you? That type of post is the exact example of what you should be striving to make! All you have to do to get that sort of captivated follower response is position your content around a struggle or pain point that your target audience has and share how your service can solve that problem for them. For example, I made a Reel that hit the pain point of low salaries of clinical dietitians.. This piece of content did really well because it made my audience feel seen! Social media is all about connection, so when you create content that resonates with your audience and link that connection to your service you’ve got the perfect equation to start seeing sales! 

Give free value

I cannot stress this one enough! You need to teach your audience something each time you post! Sharing free value might feel counterproductive to making sales but the truth is people want to buy from experts so sharing your insider tips is a crucial step to making sales. Your product is packed full of insightful information and giving your audience a little sneak peek of your expertise will only grow their drive to buy!  

Create high-quality content

Quality products sell at quality prices… simple as that! If you want to sell a product at a competitive price then you need to be making content that is as quality as you’re asking people to pay for. If the quality of your content doesn’t match your price tag, people will be more likely to look elsewhere. Making minor adjustments like making sure to spell-check your content and upload your videos at the highest quality can make a world of a difference!

I promise you that posting on social media is not as hard as you may think, it’s all about finding a system that works for you and can be repeated. If you’re looking for some support in this area, we’ve got you covered! Head to our Instagram and DM us “prompts” to get our FREE 25 Days of Content Creation Guide. Happy creating!

Want to learn more about how to monetize your content? Apply for our next round of Online Entrepreneur Academy (coming January 2024!) and I won’t hold back on the details! I can’t wait to see you inside!

This is DAY 5 of the 12 DAYS OF BLOGMAS! I know that December can be a hard time to find traction in building your business – but I’m here to help you with ideas and support as we close out 2023 and look forward to the future that you can create for yourself in 2024!

Stay tuned for daily entrepreneurship blogs we know you’ll love each weekday between now and Christmas. Don’t worry, if you missed a day you can find it in my 12 DAYS OF BLOGMAS recap here!

And if you’re ready to make 2024 your best year yet I will be waiting for you inside my Online Entrepreneur Academy START and SCALE Programs – both kicking off on January 23, 2024! Woohoo!

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