Are you curious about the rise of non-alcoholic drinks and the sober-curious movement? In today’s episode, I chat with Lisa King, founder of AF Drinks, about how non-alcoholic beverages are transforming social spaces and redefining connection. Lisa shares her entrepreneurial insights, from the power of strong branding to building a creative team, along with her own inspiring journey. Whether you’re exploring a sober lifestyle or seeking business tips, this episode is packed with fresh perspectives and invaluable advice. Don’t miss it!
Today we cover:
- The importance of sophisticated alcohol-free choices that allow people to socialize without alcohol’s downsides
- From the importance of a creative team to avoiding chilled products, Lisa provides essential tips for navigating the beverage industry
- How the shift from corporate to entrepreneurship can showcase the power of resilience and adaptability
- The “sober curious” trend and the shift towards wellness, with benefits like better sleep and improved energy driving the movement
Connect with Lisa:
IG: @sobercurious_af
Website: https://www.af-drinks.com/
Connect with Deanna:
IG: @dietitiandeanna
IG: @online.entrepreneur.academy
This episode is sponsored by Online Entrepreneur Academy. Want my help and strategies to have $30, $50 or $75K launches of your online program? Apply to OEA SCALE
If you’re a nutrition professional or female wellness expert who wants to start your own business but hasn’t because of SO MANY REASONS & are finally ready to take that next step, without mistakes, uncertainty, & wasted time, then OEA START is perfect for you.
